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By Greg Bartlett

The fifth annual M2M Magazine Value Chain Awards was an exciting and profitable time for those associated with the production and use of machine-to-machine technology. The awards ceremony was held in Chicago on Thursday June 11, 2009. Among the awards recipients was Rocky Mountain Tracking, Inc. who received a Bronze Award for their role as a leading GPS tracking system provider.

Essentially, the Value Chain Awards exist to recognize the most productive corporations which have implemented the use of machine-to-machine technology such as GPS tracking systems and other uses of multiple combined technologies. An independent panel of machine-to-machine technology experts determines the companies that are recognized at the Value Chain Awards. The list of criteria by which the participants are evaluated includes the total business value held by the company, the strength of the company’s product development, and the innovative standards of the company.

Editorial director of M2M magazine, Peggy Smedley commented that “those involved in M2M are facing a pivotal time in the industry’s growth. There are now millions of machines communicating with each other. However, there are still millions that do not. It won’t be long until other companies see the value and take advantage of the opportunity that can come from implementing this technology. This year’s Value Chain Award winners have recognized what M2M can do for them in both a wired and wireless world, and they are now being honored for that insight.”

“The recipients of the 2009 Value Chain Awards have truly found a way to implement machine-to-machine technology to its fullest potential, using all parts of the value chain to achieve their goals,” said Mike Carrozzo, chief editor, M2M magazine. “We hope that other adopters see the benefits of M2M implementation and strive to find the same success, becoming future Value Chain Award winners.”