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by James Neely, freelance writer: click | HERE | to check out GPS products from Rocky Mountain Tracking

There are those who still question the need for and use of GPS Tracking systems in their businesses.  That is unfortunate, because they stand to gain from these devices in ways that will help increase their profitability.

GPS Tracking Questions

Here are the most important questions about GPS Tracking systems and the answers:

How Does GPS Tracking Differ from GPS Navigation?

GPS stands for Global Positioning Systems and is a part of technology provided by satellites as they orbit the earth.  These satellites and the systems contained in them are able to link to devices on the ground that are in tune to certain frequencies on which both are locked.  These frequencies allow communicating bi-directionally which gives benefits to the end user.

GPS Navigation systems have become popular with product manufacturers in the form of small devices that attach to vehicles or other transportation methods for the distinct purpose of displaying driving directions and other valuable data such as destination, and estimated times of arrival based on speed.

GPS Tracking has been developed for the specific purpose of tracking moving objects (vehicles and other assets) as they move across the landscape.  These devices are used more for verifying activities and providing data than they are for providing consumer feedback on a small screen.  These units provide location, direction of travel and speed information which is captured in near real-time.  This data is then used by businesses, law enforcement and even consumers in tracking assets.

How Do Businesses Benefit?

By using GPS Tracking, businesses are able to better manage assets in near real-time which allow them to be more responsive to their customers’ needs.  This gives businesses with fleet vehicles the ability to be able to make instant changes in schedules which improve customer loyalty and satisfaction.

What Type of GPS Tracking Do We Need?

You have a choice between a passive and a ‘real-time’ system.  Passive systems are those that are not tracked actively when the device is in use.  The device stores information which is downloaded for later retrieval and use.  This device is only good when instant updates are not needed.  Tracking over several days for a history of usage is the best way to describe its use.

The devices that are of the most benefit to businesses are those that are ‘real-time’ or nearly so.  These units send out a constant signal so that the information can be relayed to a local PC.  These GPS Tracking systems also allow businesses to set up boundaries called ‘geo-fences’ that set off alerts if a vehicle traverses a preset boundary.

What Can We Expect to Pay?

When these devices are purchased in quantity the discounts can be fantastic.  Often, the cost can be as low as about $100.  But, the key here is that the cost is so low, that the devices pay for themselves.  Other cost that you should be aware of is that there are monthly fees associated with continuous monitoring.  But, also there is a model called the Smart Tracker that does not incur these charges until the device is activated as needed.

Are Savings Possible?

Most insurance companies offer a significant savings in premiums when these units are installed and used on vehicles.  This helps them reduce their risk of loss and they are more than willing to share in the savings by offering lower premiums.

There is little to debate over the implementation and use of these devices in any business that has major dollars tied up in outdoor assets.  The ways that they are being used are many and varied and they will continue to provide a platform for successful business operations for years to come.

Rocking Mountain Tracking has the best line-up of GPS Tracking devices to meet any need.  Take a look at their products and options for the best fit for your business.  You will find knowledgeable sales persons in helping you get the best unit to meet your requirements.