As personal technology such as cell phones and tablets advance, there are millions of applications available to users. Many of them are not expensive, and they are also easy to use and intuitive. With the rapid increase of tech-savvy users, banks are trying to keep up with the times. Recently, banking institutions have been producing free applications for smartphones, which tell users what their balance is, or where they’ve spent their money lately. Banks should be concerned with the quality of their apps, because most people check the reviews before downloading and purchasing an application. When an application lacks quality, users have no problem rating it low.

 

A New Feature: GPS

There’s a new feature in bank applications that’s rapidly becoming popular: GPS. Have you ever been in a place, say a mall for example, wondering if they have an ATM? You don’t have to wonder anymore. Banks are including a GPS tracking feature in their apps. Using a smartphone and GPS, users can find the nearest ATM or bank’s branch in no time.

 

Other Countries Are Using GPS

This trend is not limited to the USA. Banks are doing the same thing in other countries. New Zealand is a country that buys high quantities of gadgets, even though it’s a relatively small country. Out of its population, one in three has a smartphone. Banking institutions there are also integrating technology, and like in the USA, the bank’s applications are starting to include GPS features.

 

 

Which Banks Offer GPS Apps?

Which banks offer a GPS app? A quick Google search is enough to find the answer. Most of the big banks, like Bank of America or Citibank, have a “find an ATM or branch” feature in their app. Even some of the smaller banks offer GPS apps, too. So this trend is, without a doubt, becoming a national and even world standard. It is safe to say that if your bank has an application, it probably has a GPS feature. If it doesn’t, it’s probably coming soon.